Digital Marketing Trends: ChatGPT Launches New "Tasks" Feature! Let the AI Assistant Schedule and Complete Tasks for You

In today's rapidly evolving technological landscape, the capabilities of AI have far exceeded our imagination. Did you think AI was just a tool for copywriting and image generation? Think again! OpenAI recently announced the upcoming launch of a new feature for ChatGPT called "Tasks," also referred to as an AI Agent. This feature is set to bring unprecedented convenience and innovation to our personal and professional lives.

ChatGPT "Tasks" New Feature Launch! What Can It Do For Us?



OpenAI states that the "Tasks" feature is a significant step towards making ChatGPT a "more practical AI assistant." With this feature, users can easily create tasks by simply telling ChatGPT the reminder content and time, whether for one-time or recurring reminders. A dedicated task management section will also be added to ChatGPT's personal settings, helping users organize their to-dos more efficiently.

Furthermore, ChatGPT will proactively suggest suitable tasks based on chat content. For instance, users can ask ChatGPT to remind them of their passport's expiration date, push a daily morning weather report, or compile a to-do list every Friday. Reminder notifications will be delivered via push notifications on the website or application. With user authorization, ChatGPT can even automatically create relevant tasks.

How to Use the "Tasks" Feature? Beta Release Limited to ChatGPT Plus

Currently, the "Tasks" feature is being released in Beta, available exclusively to ChatGPT Plus, Team, and Pro subscribers. It works with the new "4.0 with scheduled tasks" model across all platforms. During the testing phase, each user can enable up to 10 active tasks, and push notifications will also be supported in the ChatGPT macOS application.

To create a new task:



Find "GPT-4o with scheduled tasks" in the model dropdown menu at the top of the screen.



After selecting it, enter the task's execution method, time, and content in the central chat dialog box.



ChatGPT will then set up the name, schedule/recurrence, and the prompt/instruction based on your description. You can review its description to confirm if the task is set up correctly.



To view already set tasks:

Click on your [Profile Picture] in the top right corner and select [Tasks]. Please note: ChatGPT currently limits users to creating a maximum of 10 tasks. Upon reaching this limit, you cannot add new tasks unless you pause, delete existing tasks, or a one-time task has been completed according to its schedule.

What Impact Will the New "Tasks" Feature Have on Our Lives and Work?

Overall, the launch of the ChatGPT "Tasks" feature demonstrates significant potential, both in enhancing the efficiency and effectiveness of digital marketing and in improving the convenience and quality of daily life. While it currently has some limitations, ongoing technological advancements promise future surprises and changes. For example:

● Impact of the "Tasks" Feature on Daily Life

Precise Guidance for Personal Consumption

Shopping Reminders & Recommendations: The "Tasks" feature can set shopping reminders based on user habits and preferences. For example, reminding users to watch for promotions on desired items during major sales events, or periodically recommending relevant products and deals based on browsing history and purchase records, guiding user consumption.

Life Service Booking Reminders: For various service bookings like restaurants, hotels, or flights, ChatGPT can send timely reminders before the booking time, preventing users from missing reservations due to forgetfulness. It can also recommend relevant quality service providers based on user needs, enhancing convenience and consumer experience.

Thoughtful Assistant for Healthy Living

Fitness Plans & Diet Management: Users can set daily or weekly fitness plan tasks, such as reminders for morning exercise at 7 AM or for a weekly yoga class. ChatGPT can also offer personalized dietary suggestions based on the user's physical condition and fitness goals, fostering a healthy lifestyle.

Health Monitoring & Alerts: Integrated with wearable devices and health apps, ChatGPT can set health monitoring tasks, like scheduled reminders to measure blood pressure or blood sugar. It can provide health advice and alerts based on the results, helping identify potential health issues promptly.

Efficient Organization of Social Activities

Gathering Reminders & Planning: When organizing social events, users can set activity reminder tasks via ChatGPT to ensure attendees don't miss the event. ChatGPT can also offer planning suggestions—such as themes, venues, and catering—improving organization efficiency and enjoyment.

Social Platform Interaction Tasks: For social media users, maintaining interaction is key. Users can set scheduled daily tasks for posting on platforms like Moments or Weibo, including likes, comments, and shares, to boost their online activity and influence.

● Impact of the "Tasks" Feature on Daily Work

Efficient Management of Content Creation & Distribution

Precise Timed Content Push: Timely content publication is crucial in digital marketing. Using "Tasks," marketers can pre-schedule content publication times and details—like daily social media posts or weekly blog articles—ensuring content reaches the target audience optimally, thereby increasing exposure and dissemination.

Personalized Content Creation Scheduling: Based on different customer segments, marketers can set personalized content creation tasks. For example, creating customized monthly reports for VIP clients, using "Tasks" to remind and potentially auto-generate report content at fixed times monthly, enhancing customer satisfaction and loyalty.

Automation of Market Research & Data Analysis

Scheduled Market Data Collection & Analysis: Market research and data analysis are vital. Marketers can set periodic tasks for ChatGPT to automatically gather specific industry reports or competitor intel, performing preliminary analysis and summaries by a set time, providing timely, accurate support for marketing decisions.

Consumer Feedback Monitoring & Analysis: By setting tasks, marketers can have ChatGPT monitor consumer feedback on social media and forums in real-time, conducting sentiment analysis and key information extraction to quickly understand consumer needs and opinions, enabling swift strategy adjustments.

Optimization of Customer Relationship Management (CRM)

Customer Follow-up Task Reminders: Timely follow-ups are key to improving conversion rates. Using "Tasks," marketers can set reminders for follow-ups—like sending a follow-up email within 24 hours of an inquiry, or conducting check-ins at one week or one month post-purchase—increasing customer engagement and purchase frequency.

Personalized Customer Care Tasks: Based on special dates like customer birthdays or purchase anniversaries, marketers can set personalized care tasks—such as sending birthday wishes or exclusive offers—strengthening emotional connections with the brand and enhancing brand image.

Currently, ChatGPT's "Tasks" feature is still in the testing phase and has limitations. For instance, the 10 active task limit per user might be insufficient for some; the execution effectiveness for complex tasks might require manual adjustment and optimization.

However, with continuous technological progress and refinement, we can reasonably expect the "Tasks" feature to improve and expand in the future. Furthermore, OpenAI seems to be advancing towards more sophisticated AI Agent capabilities, suggesting that future versions of ChatGPT might possess stronger autonomous learning and decision-making abilities, bringing even greater convenience to our lives and work